[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.7.3″ _module_preset=”default” custom_padding=”0px||0px|||” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_row _builder_version=”4.7.3″ _module_preset=”default” custom_padding=”0px|||||” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.7.3″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_toggle title=”TABLE OF CONTENTS (skip ahead)” open=”on” open_toggle_text_color=”#112a41″ open_toggle_background_color=”#f3f6f8″ closed_toggle_background_color=”#f3f6f8″ icon_color=”#110a41″ open_icon_color=”#110a41″ content_tablet=”<\/p>\n
\u21b3 <\/span>Pr<\/a>ice it Right <\/a> \u21b3<\/span> <\/span>Show it Off<\/a><\/p>\n \u21b3 <\/span>Clean it Up.<\/a> \u21b3<\/span> <\/span>Write it Down<\/a><\/a><\/p>\n \u21b3 <\/span>Spruce it Up<\/a> \u21b3 <\/span>The Bottom Line<\/a><\/p>\n ” content_phone=”<\/p>\n \u21b3 <\/span>Pr<\/a>ice it Right <\/a><\/p>\n \u21b3<\/span> <\/span>Show it Off<\/a><\/p>\n \u21b3 <\/span>Clean it Up<\/a><\/p>\n \u21b3<\/span> <\/span>Write it Down<\/a><\/a><\/p>\n \u21b3 <\/span>Spruce it Up<\/a><\/p>\n \u21b3 <\/span>The Bottom Line<\/a><\/a><\/p>\n ” content_last_edited=”off|desktop” disabled_on=”on|on|off” _builder_version=”4.13.0″ _module_preset=”default” title_text_color=”#112a41″ title_level=”h4″ title_font=”Muli|700|||||||” title_font_size=”16px” body_font=”Muli||||||||” body_text_color=”#00df97″ body_link_font=”Muli||||on|||#112a41|” body_link_text_color=”#110a41″ body_font_tablet=”” body_font_phone=”” body_font_last_edited=”on|phone” body_font_size_tablet=”14px” body_font_size_phone=”” body_font_size_last_edited=”on|tablet” body_link_font_last_edited=”off|desktop” body_link_font_size_tablet=”” body_link_font_size_phone=”13px” body_link_font_size_last_edited=”on|desktop” border_width_all=”0px” box_shadow_style=”preset3″ box_shadow_spread=”-18px” global_colors_info=”{}” custom_css_before_last_edited=”on|phone” body_link_text_color__hover_enabled=”on|desktop” body_link_text_color__hover=”rgba(0,50,160,0.95)” theme_builder_area=”post_content”]<\/p>\n \u21b3 <\/span>A Little Effort Goes a Long Way<\/a> [\/et_pb_toggle][et_pb_toggle title=”TABLE OF CONTENTS (expand)” open_toggle_text_color=”#110a41″ open_toggle_background_color=”#f3f6f8″ closed_toggle_background_color=”#f3f6f8″ icon_color=”#110a41″ open_icon_color=”#110a41″ content_tablet=”<\/p>\n \u21b3 <\/span>Pr<\/a>ice it Right <\/a> \u21b3<\/span> <\/span>Show it Off<\/a><\/p>\n \u21b3 <\/span>Clean it Up.<\/a> \u21b3<\/span> <\/span>Write it Down<\/a><\/a><\/p>\n \u21b3 <\/span>Spruce it Up<\/a> \u21b3 <\/span>The Bottom Line<\/a><\/p>\n ” content_phone=”<\/p>\n \u21b3 <\/span>Pr<\/a>ice it Right <\/a><\/p>\n \u21b3<\/span> <\/span>Show it Off<\/a><\/p>\n \u21b3 <\/span>Clean it Up<\/a><\/p>\n \u21b3<\/span> <\/span>Write it Down<\/a><\/a><\/p>\n \u21b3 <\/span>Spruce it Up<\/a><\/p>\n \u21b3 <\/span>The Bottom Line<\/a><\/a><\/p>\n ” content_last_edited=”off|desktop” disabled_on=”off|off|on” _builder_version=”4.13.0″ _module_preset=”default” title_text_color=”#110a41″ title_level=”h4″ title_font=”Muli||||||||” title_font_size=”16px” body_font=”Muli||||||||” body_text_color=”#00df97″ body_link_font=”Muli||||on|||#110a41|” body_link_text_color=”#110a41″ body_font_tablet=”” body_font_phone=”” body_font_last_edited=”on|phone” body_font_size_tablet=”14px” body_font_size_phone=”14px” body_font_size_last_edited=”on|phone” body_link_font_last_edited=”off|desktop” body_link_font_size_tablet=”” body_link_font_size_phone=”14px” body_link_font_size_last_edited=”on|desktop” border_width_all=”0px” box_shadow_style=”preset3″ box_shadow_spread=”-18px” global_colors_info=”{}” custom_css_before_last_edited=”on|phone” body_link_text_color__hover_enabled=”on|desktop” body_link_text_color__hover=”rgba(0,50,160,0.95)” theme_builder_area=”post_content”]<\/p>\n \u21b3 <\/span>A Little Effort Goes a Long Way<\/a> [\/et_pb_toggle][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.7.3″ _module_preset=”default” custom_padding=”0px||0px|||” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_row _builder_version=”4.7.3″ _module_preset=”default” custom_padding=”0px||3px|||” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.7.3″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_image src=”https:\/\/homepie.com\/articles\/wp-content\/uploads\/2020\/12\/Listing-photos.jpg” alt=”A camera taking a photo of house” title_text=”Real estate photos” admin_label=”Featured Image” _builder_version=”4.7.7″ _module_preset=”default” custom_margin=”||||false|false” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][et_pb_text admin_label=”Date” _builder_version=”4.7.7″ _module_preset=”default” text_font=”Muli|500|||||||” text_text_color=”#112a41″ text_font_size=”13px” custom_margin=”||7px|||” custom_padding=”||||false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n by\u00a0Homepie<\/strong> | Published Dec 23, 2020<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”3.22″ custom_padding=”0px|||||” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_row _builder_version=”3.25″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”3.25″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||” theme_builder_area=”post_content”][et_pb_text _builder_version=”4.7.7″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n We’ve all heard it before: It only takes a few seconds to form a first impression. We know this is true about about people, but what about property\u2013especially when it comes to selling the greatest asset you own?<\/p>\n Real estate photos undoubtedly play the most important role in both generating interest and deterring prospective buyers. In this article, we’re going to share some practical tips to help you optimize your listing photography and avoid making mistakes that keep people scrolling.<\/p>\n Some homeowners half-heartedly list their homes just to see what happens. They put very little effort in and typically receive a similar level of interest. But if you are someone who is serious about selling your home \u2013 without the assistance of an agent \u2013 make the decision to invest some effort. That means before any lens cap comes off the camera, your home is ready to shine. Here’s a basic check list before you begin capturing photos of your home.<\/p>\n If you think you can skip hiring a professional photographer, you are setting yourself up for failure. They have the artistic eye and the right equipment \u2013 like wide-angle lenses, large sensor cameras, and portable lighting. In addition, they provide HDR and are able to stitch photos together with different exposures. That means you\u2019ll have beautiful interior shots that still show the evergreen trees through the windows.<\/p>\n If you’re the type of DIY person, that’s great. But quickly snapping some shots with your smart phone\u00a0 isn’t going to suffice.<\/p>\n There are times when saving money makes sense, but this isn’t one of them. The good news is that hiring a professional real estate photographer is realtively inexpensive.<\/p>\n<\/blockquote>\n If you\u2019re not willing to invest a mere $150-$200 in professional photos to showcase your largest investment \u2013 your home \u2013 you\u2019re probably better off with an agent. But if you want to sell successfully on your own, you\u2019ll need to invest in what matters.<\/p>\n Here’s why. Real estate listings with professional photos typically:<\/p>\n It’s worth every penny. If your home has decent curb appeal, you may want to consider some sunrise or sunset photos.<\/p>\n This depends on the size of the home. But don\u2019t stress over it too much. Provide enough photos to your listing that will give people a good idea of your property. Someone interested will still want to schedule time to walk through it in person. According to research by Zillow, the sweet spot for most homes is 22-27 photos.<\/p>\n Now that you have your photos ready to upload, you’ll need to choose a cover photo for your listing.<\/p>\n Some sellers make the mistake of highlighting what they<\/em> feel is impressive, when it actually hurts their listing. It’s best to think about are prospective buyers are looking for, not what features or recent fixes you think are important.<\/p>\n<\/blockquote>\n For example, let\u2019s say you just installed led lighting for your front yard and you love the way they look at night. Should you make an exterior night photo the cover photo of your listing? That wouldn\u2019t make sense. Yet people make these mistakes all the time.<\/p>\n We highly recommend selecting an exterior shot of the front of the house for your cover photo (ideally a daytime or sunset shot). But there are reasons why you may want to use an interior photo instead. If you live in a high-rise building or condo, for example, you might want to choose a photo of the living room or kitchen. Think about what will showcase your home best and make it look large and open. Confined spaces like galley kitchens are not recommended, however.<\/p>\n If for any reason you’re still unsure about what your cover photo should be, browse some recent home sales in your neighborhood and get some ideas from houses with similar layouts.<\/p>\n Now that you have your cover photo selected, it\u2019s time to arrange them. Just displaying your home in a way that seems random or unorganized will leave a bad impression of your home.<\/p>\n After the cover photo, we recommend arranging your photos in a similar way that you would show it, starting with the entrance.<\/p>\n<\/blockquote>\n So for most homes, this order works best:\u00a0Exterior front, front door entrance, living room, kitchen, then bedrooms and bathrooms. Unless your backyard could be featured in a home and gardens magazine, it’s probably best to just to save those photos for the end.<\/span><\/p>\n Close up shots of toilets are not always necessary. Toilets are fine to include, but you certainly don’t want to make them a focal point, let alone the cover photo (yes, we’ve actually seen it!).\u00a0If it’s a nice remodeled bathroom, you may want to highlight it.<\/p>\n Adding a short video tour of your home will set your property apart from others. That\u2019s because hardly anyone takes advantage of video upload features. If your home is well-lit, you might be able to use your mobile phone, especially if you have one of the newer iPhones with wide-angle lenses. But if you don\u2019t mind investing a little more money, we recommended asking your photographer for a quote. Since they’ll already be capturing photos of your home, you’ll probably be surprised how inexpensive adding a video tour to your quote can be.<\/p>\n
\u21b3 <\/span>Hire a Real Estate Photographer<\/a>
\u21b3 <\/span>The Cover Photo is Critical<\/a>
\u21b3 <\/span>Order Your Photos<\/a>
\u21b3 <\/span>Do I Need to Show Toilets?<\/a>
\u21b3 <\/span>Step It Up with Video<\/a>
\u21b3 <\/span>Promote from One Place<\/a><\/p>\n
\u21b3 <\/span>Hire a Real Estate Photographer<\/a>
\u21b3 <\/span>The Cover Photo is Critical<\/a>
\u21b3 <\/span>Order Your Photos<\/a>
\u21b3 <\/span>Do I Need to Show Toilets?<\/a>
\u21b3 <\/span>Step It Up with Video<\/a>
\u21b3 <\/span>Promote from One Place<\/a><\/p>\n<\/a>A Little Effort Goes a Long Way<\/h2>\n
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<\/a>Hire a Real Estate Photographer<\/h2>\n
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![\"the](\"https:\/\/homepie.com\/articles\/wp-content\/uploads\/2020\/12\/before-after.jpg\")
<\/p>\n<\/a>How Many Photos Do I Need for My Listing?<\/h2>\n
<\/a>The Cover Photo is Critical<\/h2>\n
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![\"Taking](\"https:\/\/homepie.com\/articles\/wp-content\/uploads\/2020\/11\/Photo-kitchen.jpg\")
<\/p>\n<\/a>Order Your Photos<\/h2>\n
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<\/a>Do I Need to Show Toilets?<\/h2>\n
<\/a>Step It Up with Video<\/h2>\n
![\"A](\"https:\/\/homepie.com\/articles\/wp-content\/uploads\/2020\/12\/Use-video-for-your-listing.jpg\")
<\/p>\n<\/a>Promote from One Place<\/h2>\n